In the ever-evolving landscape of grocery products, discerning which new items truly deserve a spot in your kitchen can be daunting. To navigate this culinary frontier, Simply Recipes has unveiled its 2025 Grocery Awards, spotlighting the 20 best new products that promise to elevate your cooking experience. This comprehensive guide delves into each winner, offering insights into their unique qualities and how they can enhance your culinary endeavors.
The Selection Process: Ensuring Excellence
To curate this esteemed list, the editorial team at Simply Recipes, alongside over 75 food experts—including cookbook authors, chefs, bakers, and registered dietitian nutritionists—embarked on an extensive tasting journey. Nearly 400 products that debuted in 2024 were meticulously evaluated based on taste, texture, quality of ingredients, nutritional value, affordability, and overall appeal. The goal was clear: identify products that make dinnertime more delicious, quick, and easy. citeturn0search0
The 20 Best New Products of 2025
1. Best Bread: King Arthur Baking Company’s Perfectly Tender Flatbread Mix Kit
Renowned for their commitment to quality, King Arthur Baking Company introduces a flatbread mix that simplifies bread-making without compromising flavor. This kit enables home bakers to craft soft, flavorful flatbreads effortlessly—no kneading required. It’s an excellent addition to any meal, serving as a base for pizzas or a companion to dips and spreads. citeturn0search14
2. Best Pasta: Rao’s Homemade Rigatoni
Rao’s, celebrated for its authentic Italian sauces, extends its expertise to pasta with their Homemade Rigatoni. Crafted from high-quality semolina flour, this rigatoni boasts a firm texture that holds sauces impeccably, making it a versatile choice for various pasta dishes.
3. Best Sauce: Primal Kitchen No-Dairy Alfredo Sauce
Catering to those seeking dairy-free options without sacrificing taste, Primal Kitchen’s No-Dairy Alfredo Sauce utilizes cashew butter and avocado oil to create a creamy, flavorful sauce. It’s perfect for pasta dishes or as a base for casseroles, offering a guilt-free indulgence.
4. Best Snack: Trader Joe’s Chili & Lime Flavored Rolled Corn Tortilla Chips
These zesty chips have captivated snack enthusiasts, combining the heat of chili with a refreshing lime twist. Their crunchy texture and bold flavor make them an irresistible snack, whether enjoyed alone or with your favorite dip. citeturn0news18
5. Best Beverage: Spindrift Sparkling Water – Pineapple Flavor
Spindrift introduces a tropical delight with their Pineapple Sparkling Water. Made with real fruit juice and no added sugars, it offers a refreshing and natural flavor, perfect for those seeking a healthier beverage option.
6. Best Cheese: Vermont Creamery Goat Cheese with Cranberries and Cinnamon
This artisanal cheese combines the tangy richness of goat cheese with the sweetness of cranberries and a hint of cinnamon. It’s a versatile addition to cheese boards, salads, or as a spread on crusty bread.
7. Best Condiment: Fly By Jing Sichuan Chili Crisp
Bringing the bold flavors of Sichuan cuisine to your kitchen, Fly By Jing’s Sichuan Chili Crisp adds a spicy, savory crunch to any dish. It’s a versatile condiment that enhances noodles, dumplings, or even scrambled eggs.
8. Best Frozen Entrée: MìLà’s Pork Soup Dumplings
MìLà’s Pork Soup Dumplings stand out for their supple wrapper and luscious pork filling that tastes like ginger and bright rice wine. These dumplings offer a restaurant-quality experience at home, making them a freezer staple. citeturn0search9
9. Best Ice Cream: Jeni’s Splendid Ice Creams – Brambleberry Crisp
Jeni’s introduces a delightful flavor that combines sweet cream ice cream with oven-toasted oat streusel and a tart brambleberry jam. Each spoonful offers a harmonious blend of textures and flavors, making it a standout dessert.
10. Best Plant-Based Protein: Beyond Meat Breakfast Sausage Links
Beyond Meat expands its plant-based offerings with breakfast sausage links that mimic the taste and texture of traditional sausage. They’re a satisfying option for those seeking plant-based protein without compromising on flavor.
11. Best Pantry Staple: Omsom Southeast Asian Sampler
Omsom’s sampler pack brings the vibrant flavors of Southeast Asia to your pantry. Each sauce packet is crafted to help you recreate authentic dishes like Thai larb and Vietnamese lemongrass BBQ with ease.
12. Best Cereal: Magic Spoon – Fruity Flavor
Magic Spoon reinvents cereal with high-protein, low-carb options that cater to health-conscious consumers. Their Fruity flavor offers a nostalgic taste reminiscent of childhood favorites, without the sugar overload.
13. Best Chocolate: Tony’s Chocolonely Dark Chocolate Pretzel Toffee
Tony’s Chocolonely combines rich dark chocolate with crunchy pretzel pieces and sweet toffee, creating a complex and indulgent treat. Beyond taste, the brand is committed to ethical chocolate production, making this a guilt-free indulgence.
14. Best Beverage Mixer: Fever-Tree Sparkling Pink Grapefruit
Fever-Tree’s Sparkling Pink Grapefruit mixer adds a refreshing twist to cocktails and mocktails alike. Its balanced sweetness and tartness make it a versatile addition to your beverage repertoire.
15. Best Yogurt: Chobani Zero Sugar Vanilla Yogurt
Chobani addresses the demand for low-sugar options with their Zero Sugar Vanilla Yogurt. It offers the creamy texture and rich flavor of traditional yogurt without the added sugars, catering to health-conscious consumers.
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16. Best Frozen Pizza: Genio Della Pizza’s The Bianca
Genio Della Pizza elevates the frozen pizza game with The Bianca, a white pizza featuring creamy ricotta, mozzarella, and a hint of garlic on a perfectly crisp crust. This artisan-quality pizza brings a gourmet experience straight from the freezer to your oven, making it an easy yet indulgent dinner option.
17. Best Nut Butter: Wild Friends Almond Cashew Super Butter
Blending the rich flavors of almonds and cashews, Wild Friends’ Super Butter is a creamy, nutrient-packed spread that works well on toast, in smoothies, or as a dip for fruit. With no added sugars and a smooth, velvety texture, it’s a great alternative to traditional peanut butter.
18. Best Energy Bar: RXBAR Chocolate Sea Salt
RXBAR continues to dominate the energy bar scene with its Chocolate Sea Salt flavor, which balances rich cocoa with a hint of salt. Made with minimal, whole-food ingredients like dates, egg whites, and nuts, this bar delivers both taste and nutrition without artificial additives.
19. Best Coffee: Blue Bottle Coffee Bright Blend
For coffee lovers, Blue Bottle’s Bright Blend offers a perfectly balanced brew with citrusy, floral notes and a smooth finish. Whether brewed as espresso or drip coffee, this blend is an ideal choice for those who appreciate a sophisticated morning cup.
20. Best Dairy-Free Milk: Elmhurst Walnut Milk
Elmhurst’s Walnut Milk stands out in the alternative milk category, offering a rich, slightly nutty flavor with minimal ingredients and no artificial stabilizers. It’s perfect for adding depth to coffee, cereal, or smoothies while catering to those with dairy sensitivities.
Final Thoughts: The Future of Grocery Shopping
The 2025 Simply Recipes Grocery Awards highlight how brands continue to innovate, providing consumers with high-quality, delicious, and often healthier alternatives to traditional grocery staples. Whether you’re looking for a quick meal solution, a better-for-you snack, or a gourmet treat, this list offers something for everyone.
As food trends evolve, we can expect even more creative and conscious products to hit the shelves in the coming years. In the meantime, these award-winning items are worth trying for anyone looking to upgrade their pantry with the best that 2025 has to offer.
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